SOPO Commerce

Privacy Policy

Sopo Conversions operates this store and website, including all related information, content, features, tools, products, and conversion optimization services (Collectively, the "Services"). Sopo Conversions is powered by SOPO Commerce, which enables us to provide these Services to you. To deliver a high-performance, curated shopping experience, our platform utilizes real-time optimization tools—including Smart Cart Goals, Low Stock Counters, Announcement Smart Bars, Exit Intent Popups, and Product Bundle Suggestions.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or interact with the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read and understand the collection, use, and disclosure of your information as described herein.

1. Personal Information We Collect or Process

When a merchant installs and uses the SOPO commerce suite, we collect specific information necessary to provide and maintain the services:

  • Merchant Details: Store name, owner name, email address, physical address, and phone number.
  • Account Information: Your username, password, security questions, and saved account preferences/settings.
  • Store & Data Information: Information about the shop's catalog, products, inventory levels, and currency settings (required to power features like Low Stock Counters and Product Bundle Suggestions).
  • Real-Time Behavioral Data: Mouse movements, screen activity, and scrolling behavior used strictly in real-time to trigger instant features like Exit Intent Popups.
  • Communications: Any information you include when sending a customer support inquiry or corresponding with us.

2. Sources of Personal Information

We collect personal information from the following sources:

  • Directly from You: When you create an account, make a purchase, communicate with us, or actively fill out forms on the Services.
  • Automatically Through the Services: Collected from your device via tracking cookies, pixels, and embedded optimization scripts as you navigate our storefront.
  • From Our Platform and Service Providers:Through our hosting platform (Shopify) and trusted backend infrastructure partners who process data on our behalf.

3. How We Use Your Personal Information

We utilize your data to optimize your shopping journey and maintain our business operations through the following methods:

  • Provide, Tailor, and Improve the Services:Fulfilling contracts, processing payments, arranging shipping, managing your account, and handling returns or exchanges.
  • Real-Time Conversion Enhancements: Processing items in your cart, cart totals, and page views to dynamically calculate your progress toward free shipping thresholds (Smart Cart Goals), display real-time stock alerts (Low Stock Counters), or suggest relevant product pairings.
  • Marketing and Advertising: Sending promotional emails, SMS updates, or physical mailers, and serving targeted online ads based on items you have previously viewed, abandoned in your cart, or purchased.
  • Security and Fraud Prevention: Authenticating account credentials, maintaining a secure checkout environment, investigating potential malicious or fraudulent activity, and ensuring data integrity during transmission.
  • Legal Compliance: Complying with applicable legal obligations, responding to governmental or law enforcement requests, or enforcing our terms and policies.

4. How We Disclose Personal Information

Sopo Conversions does not sell, rent, or trade your personal data. We disclose your information only to specific categories of third parties for legitimate business operations:

  • Shopify and Infrastructure Vendors: Shared with our e-commerce platform host and technical sub-processors who assist with IT infrastructure, data analytics, cloud storage, payment gateway processing, and physical fulfillment.
  • Marketing and Advertising Partners: Shared with third-party networks to support personalized advertising based on your online activities across various websites.
  • Consensual & Third-Party Integrations: When you directly request or consent to data sharing, such as through logging in via a social media widget or using alternative payment integrations.
  • Corporate Transactions: In connection with a strategic merger, acquisition, corporate restructuring, or bankruptcy.

5. Relationship with Shopify

Our Services are hosted by Shopify. Shopify processes your personal information to facilitate transactions and improve platform stability. To safeguard and scale our operations, we utilize enhanced Shopify features that integrate data points from your interactions across our storefront alongside other network merchants.

In these limited cross-merchant processing environments, Shopify acts as an independent data controller. For a comprehensive overview of how Shopify manages your data rights, please review the  Shopify Consumer Privacy Policy and manage your global preferences via the  Shopify Privacy Portal.

6. Data Security and Retention

Please be aware that no security measures are perfect or impenetrable. While we utilize industry-standard encryption protocols to protect data both at rest and during transit, we cannot guarantee "perfect security." Avoid sending sensitive confidential details through unencrypted channels.

Shopper Behavioral Data: Session-based behavioral inputs (such as immediate mouse paths for exit-intent triggers) are processed dynamically in real-time and are not permanently written to storage. Cart and session technical state data is dropped shortly after your browser session expires.

Account & Merchant Data: Core profile information, billing records, and transaction histories are securely retained for as long as your account remains active, as needed to provide you with services, or as required by statutory legal and tax data retention requirements.

7. Your Rights and Choices (GDPR & CCPA Compliance)

Depending on global and regional regulations (including the EU General Data Protection Regulation and the California Consumer Privacy Act), you may hold some or all of the following non-absolute rights regarding your personal information:

  • Right to Access / Know: Request an explicit breakdown of the specific personal data points we maintain about you.
  • Right to Delete: Request the elimination of personal data collected during your tenure with our platform.
  • Right to Correct: Amend or update inaccurate or incomplete records regarding your profile.
  • Right to Portability: Request a structured, machine-readable export of your data to transfer to an external provider.
  • Right to Opt-Out of Targeted Advertising: Our store honors the Global Privacy Control (GPC) opt-out preference signal. If our system detects a GPC signal from your browser, it automatically applies an opt-out preference for that device.
  • Managing Communications: You may unsubscribe from promotional emails instantly by clicking the "unsubscribe" link located at the footer of our newsletters. Non-promotional, transactional updates (such as order confirmations and shipping receipts) will still be delivered.

To exercise these rights, please contact our data compliance coordinator using the contact details below. We do not discriminate against any user for exercising their privacy rights.

8. Contact Us & Complaints

If you have any questions regarding our data privacy practices, please reach out to us at:

SOPO Commerce

Email: support@sopocommerce.com
Address: Plot No. 38, Sinhasa IT Park, Dhar Road Indore (M.P.) 452013